Communications & Marketing

Working at the direction of the City Manager's Office, the City of McKinney Communications and Marketing Department serves as the central point of contact for communications and marketing activities citywide.

The team uses private- and public-sector best practices to coordinate McKinney's brand and image, keep the community informed and promote the high-quality of life for residents of all ages.

 

Responsibilities

• Strategic marketing and communications for all departments
• Advertising and marketing
• Brand standards and logo management
• Calendar
• Citizen survey
• Electronic newsletter 
• Multiple city websites
• News releases
• Publications like the Annual Report, Parks and Recreation Activity Guide and more 
• Social media
• Special events
• Transparency Center

McKinney TV

The City of McKinney’s award-winning TV station, McKinney TV, is produced by the Communications and Marketing Department.

• Spectrum Cable - Channel 16
• AT&T U-Verse - Channel 99

Partnerships

 
The Communications and Marketing Department works with marketing partners throughout the city:

• McKinney Chamber of Commerce
• McKinney Community Development Corporation
• McKinney Convention and Visitors Bureau
• McKinney Economic Development Corporation
• McKinney Independent School District
• McKinney Main Street
• McKinney National Airport
• McKinney Performing Arts Center